Case Study: Domaine Villa Maroc – From Production to Export
Coopérative Zoyout in the Essaouira region of Morocco produces premium olive and argan oil under the Domaine Villa Maroc brand for local and international markets. With growing export volumes and rising quality requirements, the cooperative sought a solution to digitalize production, inventory, and export. Ruetech implemented Odoo as the central business platform.
The Challenge
Company Profile
- Organization: Coopérative Zoyout Essaouira
- Brand: Domaine Villa Maroc (domainevillamaroc.com)
- Location: Essaouira region, Morocco
- Products: Olive oil, argan oil
- Distribution: Local and export
Key Challenges
- Manual processes: Production planning, stock levels, and export documentation ran on paper and in Excel
- Traceability: No complete documentation from harvest to shipment
- Export complexity: Customs, certificates, and supplier management required significant effort
- Scaling: The existing system was not designed for further growth
The Solution: Odoo for Production, Inventory, and Export
Ruetech implemented a tailored Odoo solution:
- Production Management: Digital recording of harvest, pressing, and bottling
- Inventory Management: Stock tracking with batch traceability and warehouse locations
- Export Management: Documentation, certificates, and supplier communication
- Accounting: Financial management and invoicing for local and export customers
The solution addresses the specific requirements of the food industry and the Moroccan export market.
Results
- Digital production and inventory management replacing manual processes
- Standardized export processes – fewer errors, faster processing
- Full traceability from harvest to customer
- Scalable infrastructure for further export growth
Conclusion
Domaine Villa Maroc demonstrates how Odoo creates value in traditional production environments and export businesses. Digitalizing production and export strengthens quality, transparency, and growth potential.
Interested in a similar solution for your production or export business? Contact us for a no-obligation consultation.